Breakdown of Nonostante il video sia sponsorizzato, mi attrae e finisco per comprare d'impulso.
essere
to be
e
and
di
of, from
comprare
to buy
finire
to finish
per
for / in order to / because of
mi
me (direct object)
nonostante
despite / although (in spite of)
il video
the video
sponsorizzato
sponsored
attrarre
to attract
l'impulso
the impulse (m)
Questions & Answers about Nonostante il video sia sponsorizzato, mi attrae e finisco per comprare d'impulso.
How does the structure finisco per comprare work to mean "I end up buying"?
The phrase finire per followed by an infinitive (like comprare) is an aspectual periphrasis used to express an eventual outcome, meaning "to end up doing [something]." While you have learned to link many verbs with a or di, remember that finire requires the preposition per when describing a final, often unintended, result.
Why is the subjunctive verb sia used instead of the indicative è in nonostante il video sia sponsorizzato?
The conjunction nonostante (despite / even though) always triggers the subjunctive mood in Italian. Because the sentence describes a present, ongoing state (the video is sponsored right now), it uses the present subjunctive form of essere, which is sia.
What is the infinitive of attrae, and why does it look irregular?
The infinitive is attrarre (to attract). It is highly irregular because it belongs to a family of verbs derived from the Latin-rooted base verb trarre (to draw/pull). At the B2 level, it is helpful to remember that all verbs ending in -trarre (like distrarre or sottrarre) follow this exact same pattern: io attraggo, tu attrai, lui/lei attrae.
Why do we say d'impulso with the preposition di instead of using su for "on impulse"?
D'impulso is a fixed adverbial phrase. In Italian, the preposition di (shortened to d' before a vowel) is frequently used to form phrases that describe the manner in which an action is performed. You see this same pattern in other manner expressions like di fretta (in a hurry) or di nascosto (secretly).
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