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Il prezzo di questa borsa non è così alto come la qualità.

Il prezzo di questa borsa non è così alto come la qualità.
The price of this bag is not as high as the quality.
From Lesson 85:Comparisons of equality (così... come)·Italian

Questions & Answers about Il prezzo di questa borsa non è così alto come la qualità.

Why do we use così... come in this sentence?
This is the Italian comparative of equality, used to say that two things are 'as [adjective] as' each other. Here, it is used in the negative to compare the price to the quality. You place the adjective you are comparing, alto (high), right between così and come.
Could I use tanto... quanto in this sentence instead?
Yes! You can absolutely say non è tanto alto quanto la qualità. When comparing adjectives like alto, the pairs così... come and tanto... quanto mean the exact same thing and can be used interchangeably.
Why does the adjective alto end in -o if borsa and qualità are feminine?
The adjective alto (high) is describing Il prezzo (the price), which is a masculine singular noun. Even though the sentence mentions a bag and quality (both feminine), the specific thing that is 'high' is the price, so the adjective must match it.
What does the accent mark on qualità do?
The accent mark tells you to put the emphasis on the final syllable when you say the word out loud. As a helpful bonus rule, feminine nouns ending in -tà, like la qualità or la città (the city), never change their endings in the plural.

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