Breakdown of به گفتهی آن طراح شیکپوش، جذابیت این برند در رنگهای سادهی آن است.
است
is
این
this
آن
that
درdar
in
رنگrang
color
سادهsâde
simple / plain
طراحtarrâh
designer
به گفتهیbe gofte-ye
according to / in the words of (someone)
برندberand
brand
شیکپوشshik-push
stylish / well-dressed (of a person)
جذابیتjazzâbiyat
charm / attractiveness
Questions & Answers about به گفتهی آن طراح شیکپوش، جذابیت این برند در رنگهای سادهی آن است.
How exactly does به گفتهی work as a prepositional phrase, and what is the ی at the end?
The phrase به گفته literally means to the saying or to the spoken word. The ی at the end is the ezafe, which links it to the specific person being cited. Together, به گفتهی acts as a single phrase meaning according to or in the words of. You will see it constantly in news, essays, and formal speech to attribute an opinion.
How is the adjective شیکپوش constructed?
It is a compound word made of two parts. The first is شیک, which is a loanword from the French word chic. The second part is پوش, the present stem of the verb پوشیدن (to wear). In Farsi, combining a noun or adjective with a present stem creates a new adjective describing someone who regularly performs that action, so شیکپوش literally means chic-wearing.
What does the suffix do in the word جذابیت?
The suffix یت (pronounced -iyat) is an Arabic suffix used extensively in Farsi to turn adjectives into abstract nouns. It functions exactly like -ness or -ity in English. In this sentence, it transforms the adjective جذاب (attractive or charming) into the noun جذابیت (attractiveness or charm).
Why use the separate word آن at the end instead of the possessive suffix اش?
The word آن normally means that, but here it acts as the pronoun it. When linked to a noun phrase via the ezafe, as in رنگهای سادهی آن, it translates to the simple colors of it, referring back to the brand. While you could absolutely use the attached possessive pronoun and say رنگهای سادهاش, using آن as a standalone possessive is very common in written Farsi to sound a bit more elevated.
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