I consumatori cercano prodotti sempre più economici.
Consumers look for cheaper and cheaper products.
Breakdown of I consumatori cercano prodotti sempre più economici.
sempre
always
cercare
to look for
più
more / anymore (with 'non')
il prodotto
the product
economico
cheap / inexpensive
il consumatore
the consumer
Questions & Answers about I consumatori cercano prodotti sempre più economici.
How does sempre più work in this sentence to mean 'cheaper and cheaper'?
Sempre più literally means 'always more,' but it is the standard Italian way to express a progressive increase. When placed before an adjective like economici, it translates naturally as 'increasingly cheap' or 'cheaper and cheaper'.
Why isn't there a word for 'for' after cercano?
The verb cercare already means 'to look for' or 'to search for'. Unlike in English, it is a direct transitive verb and does not take a preposition. You just put the object directly after the verb, which is why we say cercano prodotti.
Does economici mean 'economic' or 'cheap' here?
Why is the adjective placed at the very end of the sentence?
In Italian, descriptive adjectives usually follow the noun they modify. Since the phrase sempre più modifies the adjective economici, the whole block sempre più economici must stay together and comes immediately after the noun prodotti.
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