La nuova marca è così cara come la vecchia.

Questions & Answers about La nuova marca è così cara come la vecchia.

Can I use tanto... quanto in this sentence instead of così... come?
Yes, you can! Both così cara come and tanto cara quanto mean "as expensive as". When comparing adjectives like cara, Italians often use così... come, and in everyday speech they might even drop the first word and just say è cara come.
Why does the adjective cara end in an -a here?
In a comparison, the adjective still has to match the subject it describes. Because la marca (the brand) is a feminine singular noun, the adjective for "expensive" must be feminine singular too, changing from the default caro to cara.
Where is the word for "one" in la vecchia (the old one)?
Italian doesn't use a filler word like "one" in these situations. Instead, you just use the definite article (la) and the adjective (vecchia). Because they are both feminine singular, they perfectly point back to the feminine noun la marca.
Could I say la marca nuova instead of la nuova marca?
Yes, both are correct! Common, everyday adjectives describing age, size, or beauty are often placed right before the noun. Putting nuova before the noun here also helps build a nice rhythm and contrast with la vecchia at the end of the sentence.

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