Breakdown of Questa rivista digitale è sempre più popolare.
essere
to be
questa
this (feminine)
sempre
always
più
more / anymore (with 'non')
Questions & Answers about Questa rivista digitale è sempre più popolare.
Why do we use sempre più instead of più e più for 'more and more'?
In Italian, the progressive degree (saying a quality is increasing) is formed with sempre (always) followed by più (more). While English repeats the word 'more', Italian uses sempre più before an adjective like popolare to mean 'more and more' or 'increasingly'.
If I wanted to say the magazine is getting 'less and less popular', would I use sempre meno?
Does rivista come from the verb rivedere (to see again)?
Yes! Rivista literally means 'reviewed' or 'seen again' as it is the feminine past participle of rivedere. Over time, it became the standard Italian noun for a magazine or journal, since these are periodicals that 'review' current topics.
Rivista is feminine, so why don't digitale and popolare end in -a?