Våra nya såser är helt fria från socker.

Questions & Answers about Våra nya såser är helt fria från socker.

Sås (sauce) is usually an uncountable liquid. Why is it pluralized as såser here?
This is a perfect example of sortpluralis (plural of varieties). While sauce is generally an uncountable mass noun, Swedish uses the plural form såser when referring to different types, flavors, or individual portions. Here, the speaker is talking about their new line of different sauce varieties.
Why is the sentence using fria instead of just fri?
Fria is an adjective that must agree in number with the noun it describes. Even though it comes after the verb, the subject of the sentence is Våra nya såser (a plural noun phrase). Therefore, the predicative adjective must also take the plural ending -a, becoming fria.
Why is the word helt used here instead of hel?
Helt functions as an adverb in this sentence, modifying the adjective fria to mean 'completely' or 'entirely'. In Swedish, you typically form an adverb by taking the neuter form of the adjective, which usually means adding a -t to the base form (turning hel into helt).
Since såser is pluralized to show varieties, why doesn't socker get a plural form too?
Socker (sugar) is acting purely as an uncountable mass noun here because it refers to the general substance. We only use sortpluralis when specifically highlighting different types or portions. Since the sauces are free of sugar in general, the word stays singular. If you ever needed to talk about types of sugar, you would usually use the compound word sockersorter.

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