Unsere Strategie ist einfach und klar.

to be

Breakdown of Unsere Strategie ist einfach und klar.

• und: and
• unser: our
• klar: clear

Questions & Answers about Unsere Strategie ist einfach und klar.

What does Unsere mean, and why does it end in -e here?

Unsere means “our”.

The base form is unser (“our”), but in German possessive words change their ending to match the gender, number, and case of the noun they describe.

• Noun: Strategie
• Gender: feminine
• Number: singular
• Case: nominative (subject of the sentence)

For a feminine nominative singular noun, unser takes the ending -e → unsere Strategie (“our strategy”).

So:

• unser Plan (masculine)
• unsere Strategie (feminine)
• unser Problem (neuter)
• unsere Pläne / Strategien (plural)

What gender is Strategie, and how do I know?

Strategie is feminine in German.

• The definite article is die Strategie.
• The plural is die Strategien.

There is no 100% reliable rule, but many nouns ending in -ie (e.g. die Industrie, die Chemie, die Energie) are feminine. You usually learn the gender together with the noun:

• die Strategie (feminine)
• not der Strategie or das Strategie.

Why don’t and have endings like or ?