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### Selling your point

Teleshopping hosts constantly stack arguments to convince you to buy their product. 

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To make these pitches flow naturally, they use connectors of addition. Adverbial connectors like **außerdem**, **zudem**, and **darüber hinaus** link points together, similar to "furthermore," "moreover," or "beyond that."

### Word order with adverbial connectors

Because these connectors are adverbs, they take up a structural position in the sentence. When placed at the beginning of a clause (Position 1), the conjugated verb must immediately follow in Position 2. The subject is then pushed to Position 3.

### Außerdem (Furthermore)

**Außerdem** is one of the most common ways to say "furthermore" or "besides."

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### Zudem (Moreover)

**Zudem** means "moreover" or "additionally." It is used exactly like **außerdem** and helps vary your vocabulary.

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### Darüber hinaus (Beyond that)

**Darüber hinaus** translates to "beyond that" or "furthermore." Even though it is made up of two words, it functions as a single block. When it starts a sentence, the entire phrase takes up Position 1, meaning the conjugated verb comes right after *hinaus*.

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Connectors of addition (außerdem, zudem)

adjective

adverb

auxiliary verb

conjunction

determiner

interjection

noun

numeral

particle

preposition

pronoun

sentence

verb

Definite articles and gender (der, die, das)

Indefinite articles (ein, eine)

Regular verbs and statement word order (ich -e, er -t)

The second person (du -st, Sie -en)

Yes/No questions

The verb 'to have' (habe, hast, hat)

Plural pronouns and regular verbs (wir, ihr, sie)

Plural 'to be' and 'to have' (sind, haben)

Plural nouns and the plural article (die)

Sentence negation (nicht)

Noun negation (kein, keine)

Question words (wer, was, wo, wie)

Numbers 0 to 12 (null, eins, zwei)

The accusative case (den, die, das)

Indefinite accusative articles (einen, keinen)

Direct object pronouns (mich, dich, ihn)

There is / there are (es gibt)

Vowel changes: e to i/ie (er spricht, sie liest)

Vowel changes: a to ä (er fährt)

Weather and conditions (es regnet)

First- and second-person possessives in the nominative (mein, dein, Ihr)

First- and second-person possessives in the accusative (meinen, deinen, Ihren)

Third-person and plural possessives (sein, ihr, unser, euer)

Possession with names (Annas Auto)

Demonstrative pronouns (dieser, diese, dieses)

Expressing preference (gern, lieber)

Asking about direction and origin (woher, wohin)

Expressing ability (können)

Polite requests (möchten)

Expressing intention (wollen)

Modal verbs of obligation and permission (müssen, dürfen)

Separable prefix verbs

Adverbs of frequency (immer, oft, manchmal, nie)

The Dative case and definite articles (dem, der, den)

Dative indefinite and negative articles (einem, einer, keinem)

Dative personal pronouns (mir, dir, ihm, ihr...)

Dative verbs (helfen, danken, gefallen, schmecken)

Dative prepositions (aus, bei, mit, nach...)

Accusative prepositions (für, ohne, gegen)

Two-way prepositions for location (in, an, auf...)

Informal singular imperative (mach, komm)

Plural and formal imperative (macht, machen Sie)

Coordinating conjunctions (und, oder, aber, denn)

Simple past of sein and haben (war, hatte)

The perfect tense: regular verbs (gemacht, gespielt)

Past tense: irregular verbs (ge-...-en)

The perfect tense: mixed verbs (gebracht, gekannt)

The perfect tense with sein (ist gegangen)

The perfect tense: separable verbs (eingekauft)

The perfect tense: inseparable and -ieren verbs (besucht, studiert)

Informal singular commands (mach, lern)

Numbers 13 to 20 (dreizehn to zwanzig)

Counting by tens to 100 (dreißig, vierzig)

Telling time (Uhr, halb, Viertel, vor, nach)

Numbers 21 to 99 (einundzwanzig, zweiunddreißig)

Greetings and farewells

Thank you, sorry and good wishes

Everyday replies

Numbers 100 to 1,000,000 (hundert, tausend...)

Becoming and getting (werden)

The impersonal pronoun (man)

Indefinite pronouns (jemand, niemand...)

Time sequence prepositions (vor, nach, bei)

Time span prepositions (von... bis, seit, für)

Adverbs of sequence (zuerst, dann, danach)

Two-way prepositions for direction (in, auf, an...)

Directional adverbs (hin, her)

Placement verbs (setzen, stellen, legen)

Months of the year (Januar, Februar)

The four seasons (Frühling, Sommer)

Time prepositions and indefinite pronouns (an, in, um)

Ordinal numbers 1st to 19th (am ersten)

Ordinals 20th and beyond (-ste, -sten)

Placement vs. location verbs (stellen vs. stehen)

Accusative reflexive pronouns (mich, dich, sich)

Accusative reflexive verbs (sich freuen)

Dative reflexive pronouns (mir, dir, sich)

Dative reflexive verbs (sich etwas merken)

Ordinal numbers 11th to 19th (-te)

Temporal prepositions (an, in, um)

Double objects with nouns

Double objects with pronouns

The modal verb for advice (sollen)

Simple past of modal verbs (musste, wollte...)

Simple past of common irregulars (wurde, wusste, es gab)

Adverbial connectors of consequence (deshalb, darum...)

Subordinate clauses for statements (dass)

Question	Answer
revolutionary	revolutionär
versatile	vielseitig
Our new product is really revolutionary and very versatile.	Unser neues Produkt ist wirklich revolutionär und sehr vielseitig.
furthermore	außerdem
the accessories	das Zubehör
very easy	kinderleicht
Furthermore, the recipe is super easy with the accessories.	Außerdem ist das Rezept mit dem Zubehör kinderleicht.
moreover	zudem
Moreover, it cuts both the fruit and the vegetables faster.	Zudem schneidet es sowohl das Obst als auch das Gemüse schneller.
beyond that	darüber hinaus
free of charge	gratis
Beyond that, you get the accessories free of charge with it today.	Darüber hinaus bekommen Sie heute das Zubehör gratis dazu.
the special offer	das Sonderangebot
to convince	überzeugen
We have a great special offer in order to convince you.	Wir haben ein tolles Sonderangebot, um Sie zu überzeugen.
Furthermore, the device is very versatile and revolutionary.	Außerdem ist das Gerät sehr vielseitig und revolutionär.
Moreover, this product has already convinced many customers.	Zudem hat dieses Produkt schon viele Kunden überzeugt.
the discount	der Rabatt
Beyond that, you get a great discount.	Darüber hinaus bekommen Sie einen tollen Rabatt.
Furthermore, we promise that the second package is free of charge.	Außerdem versprechen wir, dass das zweite Paket gratis ist.
Moreover, you need no help to clean the device super easily.	Zudem brauchen Sie keine Hilfe, um das Gerät kinderleicht zu putzen.
Beyond that, the accessories make the device more versatile.	Darüber hinaus macht das Zubehör das Gerät vielseitiger.
Furthermore, you get both the special offer and the discount.	Außerdem bekommen Sie sowohl das Sonderangebot als auch den Rabatt.
Moreover, the low price convinces every customer.	Zudem überzeugt der günstige Preis jeden Kunden.
Beyond that, this revolutionary invention makes you happy.	Darüber hinaus macht diese revolutionäre Erfindung Sie glücklich.
even	sogar
He speaks German and even French.	Er spricht Deutsch und sogar Französisch.
It was cold, even in summer.	Es war kalt, sogar im Sommer.

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