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Le chiffre d'affaires augmente de plus en plus.

Le chiffre d'affaires augmente de plus en plus.
The turnover increases more and more.
From Lesson 398:Formal expressions of purpose (en vue de)·French

Breakdown of Le chiffre d'affaires augmente de plus en plus.

augmenter
to increase
de plus en plus
more and more
le chiffre d'affaires
the turnover

Questions & Answers about Le chiffre d'affaires augmente de plus en plus.

What does chiffre d'affaires literally mean, and why is affaires plural?
It literally translates to "figure of businesses" or "number of deals". In French business vocabulary, les affaires refers to business, sales, or deals in general. Because a company conducts multiple transactions, affaires is plural here. This fixed expression is the standard way to say "turnover" or "revenue" in French.
Do I pronounce the 's' in both instances of plus in de plus en plus?
Yes, but they sound different! You must make a liaison between the first plus and en, so it sounds like a 'z' (de plu-z-en). The final 's' in the second plus is also pronounced, but as a soft 's' sound (plusss), which is standard for the end of the fixed phrase de plus en plus.
Could I use grandit (grows) instead of augmente here?
You shouldn't. In French, grandir is typically reserved for physical growth, like a child, an animal, or a tree getting taller. When talking about values, prices, numbers, or a chiffre d'affaires going up, you should always use augmenter.

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