Figurati, è un piacere.

Don’t mention it, it’s a pleasure.

Breakdown of Figurati, è un piacere.

• essere: to be
• figurati: don't mention it
• il piacere: the pleasure

Questions & Answers about Figurati, è un piacere.

What is figurati grammatically?

Figurati is the second-person singular informal imperative of the pronominal verb figurarsi (to imagine), with the reflexive clitic ti attached. In affirmative imperatives, clitics attach to the end (enclisis). Here it functions as a set phrase to play down thanks or reassure someone.

Why does it end in -ti?

Because it’s reflexive. Ti is the second-person singular reflexive pronoun. In the affirmative imperative, it’s attached after the verb: figura + ti → figurati. (In the negative imperative for tu, you’d use the infinitive: non figurarti.)

How do I say this formally or to more than one person?

• Formal singular (Lei): Si figuri, è un piacere.
• Informal plural (voi): Figuratevi, è un piacere.
• Formal plural (Loro, rare in speech): Si figurino, è un piacere. A neutral all-purpose alternative is Prego.

Can figurati stand alone, and does è un piacere have to be there?

Either can stand alone. Figurati! by itself is a natural reply to thanks; È un piacere on its own is also common. Putting them together adds warmth/emphasis.

Is the comma required?