O produto é caro.

The product is expensive.

Breakdown of O produto é caro.

• ser: to be
• caro: expensive
• o produto: the product

Questions & Answers about O produto é caro.

Why do we use é instead of está here?

In Portuguese, ser (conjugated here as é) expresses a permanent or more inherent characteristic. When we say O produto é caro, we mean that the product is generally considered expensive. If we used está (e.g., O produto está caro), we would imply it is expensive temporarily or under specific circumstances.

Does caro change with gender and number?

Yes. Caro is the masculine singular form. In the feminine singular, it becomes cara (e.g., A bolsa é cara). For plural nouns, it becomes caros (masculine) or caras (feminine).

How do I pronounce "caro" correctly in Brazilian Portuguese?

Pronounce it as CAH-roo, with a short open “ah” sound and a slightly rolled r. The o at the end sounds like the “oo” in “food,” but usually more closed and short.

Can I use a synonym for caro?

Often, people say caro (expensive) or alto (literally “high,” referring to a high price). For everyday conversation, caro is the most direct and common choice. You might hear O preço está alto sometimes, too.

Are there any expressions that use caro in other contexts?

Yes. One example is sair caro, meaning “to be costly” in a broader sense, not just in money. For example, Se você chegar atrasado ao trabalho, vai sair caro implies there will be serious consequences for being late.