Questions & Answers about zhè shì xǐyīyè.
这 can stand alone as a pronoun meaning this.
In 这是洗衣液。, 这 means this and is the subject of the sentence:
- 这 = this
- 是 = is
- 洗衣液 = laundry detergent
You use 这个 when 这 is directly modifying a noun, usually with a measure word:
- 这个东西 = this thing
- 这瓶洗衣液 = this bottle of laundry detergent
So:
- 这是洗衣液。 = This is laundry detergent.
- 这瓶是洗衣液。 = This bottle contains laundry detergent / This bottle is laundry detergent